Posts

WIP 11 (30/7/24)

Attendance 1. Ng Shan Yi (0137003) 2. Chan Yu Yang (0136947) 3. Tew Jia Jing (0136859) Agenda Miss Steph Feedback Lack of the Apple element  KOL need to change  Target audience need to change Brand logo, brand name, overview , venue need to change The watch also need to change    Jane -finishing up slides Yu Yang  -looking more suitable local influencer and the pricing. Jia Jing -Looking for suitable venue and research for venue pricing. Adam - Fixing and adding final details to the logo Shan Yi  - We doing research based on the feedback. I already change the target audience and the overview.

WIP 10 (25/7/24)

Attendance 1. Chan Yu Yang (0136947) 2. Adam Iskandar (0137439) 3. Ng Shan Yi (0137003) 4. Tew Jia Jing (0136859) 5. Jananee (0136857) Agenda Pitch presentation Present the brand name , product name, brand logo. Present the overview of the phone and the happy meal. Present the tactical idea and the costing. Industry feedback increase price for the materials or figure out how to make the watch.  KOL marketting local influencers why we pick the event place Individual updates Jane -helping to find the influencers Shan Yi  - Do research based on the feedback we get. Jia Jing  -research for suitable influencer based on the target audience  Yu Yang  -Researching again on KOL marketing local influencers and the price for them Adam - Researching concepts and elements for the logo

WIP 9 (18/7/2024)

   Attendance 1. Ng Shan Yi (0137003) 2. Chan Yu Yang (0136947) 3. Tew Jia Jing (0136859) 4. Jananee (0136857) Agenda prototype update presentation slide update individual task update Jane - prototype done Shan Yi - Doing the ppt and poster Jia Jing -Finished prototype product  Yu Yang -checking with all the materials costs and finalizing profits  Adam -finished with logo

WIP 8 (11/7/2024)

  Attendance 1. Ng Shan Yi (0137003) 2. Chan Yu Yang (0136947) 3. Tew Jia Jing (0136859) 4. Jananee (0136857) Agenda prototype progress presentation slide plan individual task progress Jane - 60% done with prototype Shan Yi - I am doing the poster and design rational. Jia Jing -Fact research for venue prices and assisting yuyang on budget research  Yu Yang -I currently doing excel sheets Adam -Finding mockup design ideas.

Exercise 2: Ideation Tew Jia Jing(0136859)

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Mind maps Apple Pie https://xmind.ai/share/Ae5M120a?xid=UArtIRry First product https://xmind.ai/share/0otV8wwN?xid=iHh3UjQP Second Product https://xmind.ai/share/o7ZLfOxB?xid=03DHOHPa  Sketches 1 (Adam's Crispy Pie)                                                                                                                                              pie: cutout.pro packaging: promeai.pro (Sketch Rendering) 50/50 1 .  Iconic American Symbols : Apple Pie : Often considered a quintessential symbol of American culture and tradition. Apple Inc. : A leading American technology company that has become a global icon. 2.Convenient: ...

Exercise 2:Ideation(0136947 Chan Yu Yang)

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Existing food mind map First product mind map Second product mind map Image 50/50 -Innovation of new products -Customization -Quick service -Competiton Summary:  Both meal can be served as side dishes but first product mostly served as main dishes. They both are with packages of sauces so it can served others who prefer some specificized sauces. Reflection: Ai Art hard to find the images that you wanted while combining it with relevant towards Apple but the process to play around prompts are fun. You can create alot of different images with same prompts too. I think overall its fine to continue progress and start prototyping. References:  Sharma, S (2020) How did French Fries get their name? Here’s all you need to know about the world’s most favourite potato snack. Hindustan Times. https://www.hindustantimes.com/more-lifestyle/how-did-french-fries-get-their-name-here-s-all-you-need-to-know-about-the-world-s-most-favourite-potato-snack/story-7EhD7eDifk6Rd5k95jOHUK.html Saumya S...

Exercise 2 : Ideation (0137439 Adam)

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 Existing food mind map