Exercise 2: Ideation Tew Jia Jing(0136859)

Mind maps

Apple Pie



https://xmind.ai/share/Ae5M120a?xid=UArtIRry

First product



https://xmind.ai/share/0otV8wwN?xid=iHh3UjQP

Second Product


https://xmind.ai/share/o7ZLfOxB?xid=03DHOHPa


 Sketches 1 (Adam's Crispy Pie)

                                                                                                                                            

pie: cutout.pro

packaging: promeai.pro (Sketch Rendering)

50/50
1. Iconic American Symbols:
Apple Pie: Often considered a quintessential symbol of American culture and tradition.
Apple Inc.: A leading American technology company that has become a global icon.

2.Convenient:
Quick and easy to consume

Sketch 2 ( Crispy Apple Pockets)



product: openart.ai

packaging: promeai.pro

50/50
1.Minimalistic advertising:
 Make it simple and futuristic

2.Quality and Craftsmanship:

  • Apple Pie: When homemade or crafted by skilled bakers, it represents attention to detail and quality ingredients.
  • Apple Inc.: Known for its high-quality products, meticulous design, and superior craftsmanship.

Summary
Adam's Crispy Pie make it traditional while Crispy Apple Pockets have a combination between traditional and innovation. Both products brings up nostalgia feelings when consumed by the customers, appreciating the presence of the apple pie.


Self reflection:
The most difficult  part of this project is finding suitable ai photos that match the thoughts of mine. Doing research was fine since there are plenty of websites which is credible discussing about apple pies. I'm quite happy that I choose apple pie as my product because I LOVE apple pies!   

References

Anastopoulo, R. (2021, November 23). Why Apple Pie isn’t so American after all. Food52. https://food52.com/blog/24688-apple-pie-origin-story

Openart.ai

Pippin, O. (2012, July 2). Apple - Northern Spy - tasting notes, identification, reviews. Copyright Orange Pippin Ltd. https://www.orangepippin.com/varieties/apples/northern-spy

Promeai.pro

VanSc VanSchmus, E. (2023, August 11). Why is Apple Pie American? The reason for the connection. Better Homes & Gardens. https://www.bhg.com/holidays/july-4th/traditions/why-is-apple-pie-american/#:~:text=The%20phrase%20was%20first%20used,used%20for%20anything%20deemed%20patriotic.




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